Frequent recalls of imported heavy trucks are suspected of cracks in quality?
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In recent years, imported trucks have expanded rapidly in China, and sales have soared. Chinese consumers have chosen imported trucks that are several times higher than domestic-made trucks, and they have fancy the quality of their products. This was once imported trucks. The "hard armor" of domestic trucks.
Today, this all-encompassing “armour†has already been cracked under the influence of internal and external impacts of domestic heavy-duty truck product quality enhancement and its own product quality defects.
Although these imported trucks are basically able to implement active recall measures when they encounter problems, they seem to be responsible in the face of it, but they are not.
In the case of repeated recalls and recurring problems, consumers were forced to disregard these high prices and quality of imported trucks. If this sturdy quality coat is no longer available, these import trucks How will China establish a foothold in China?
Rapid growth in sales
In 2012, the domestic truck market shrank by more than 30%, and sales of imported trucks increased significantly in the sluggish sales of almost all truck companies.
Most of the imported heavy trucks are still concentrated in European brands. Mercedes-Benz, Mann, Volvo and Scania are the imported truck brands favored by Chinese users. In the past year, Mercedes-Benz truck led the growth, delivering more than 6,100 units of its products throughout the year, achieving a 5% year-on-year growth in the context of a 30% decline in overall domestic sales of heavy trucks. . With this outstanding performance, China has surpassed the UK as the world's third-largest import market for Mercedes-Benz trucks, with sales volume equal to sales in major European markets.
The reason why Chinese users choose these expensive imported trucks is because the reliable, efficient and durable products will reduce the total cost of ownership of their products. However, these imported trucks, which have always been synonymous with domestic consumer quality, may not be so reliable.
Quality impact
From 2010 to 2013, these high-priced, high-quality imported trucks based in China, and their sales figures are rising, are frequent recalls. Among them, in addition to Scania, Daimler-Benz trucks, Volvo trucks, MAN commercial vehicles, GM, Nissan, and other imported truck brands that are trusted by Chinese users have all staged recalls in China.
Take Daimler-Benz, the fastest-growing imported truck brand in China, and Volvo Trucks, the world's safest car, for example. From 2010 to 2011, Daimler-Benz fired a recall in China almost twice a year. The dramas range from 7 to 80 cars. In 2011 and 2012, Volvo Trucks submitted a recall report to AQSIQ, recalling 82 FM, FH and FE trucks and 279 imported 2011-2012 Volvo FM, FH trucks and chassis.
Admittedly, these multinational trucks are commendable for finding problems and taking responsibility. However, if recalls happen again and again, it will inevitably be doubtful about their so-called high quality. These internal injuries are flaws that hurt their quality. In addition, the improvement in the manufacturing level of domestic trucks and the improvement of product quality will also have a significant impact on them.
Although from the current point of view, these issues are not enough to shake up the status of these imported trucks in China's high-end market, but “the mile of the dike is destroyed in the ants’ anthillsâ€. If you take a leisure look, these negative factors will accumulate to a certain amount and will eventually burst.
Name
Biscuit printer
Print head
DX5
Print size
21*38cm
Print color
CMYK+LC LM
Print speed
A4 photo/163s
Printing resolution
5760*1440dpi
Nozzles
90*6=540
Interface
USB 2.0
Net weight/Gross weight
35kg/42kg
Printer size
57*48*44cm
Height adjustment
Handle/Automatic
Working power
110-220 50-60Hz 30W
Operation system
Windows 2000/XP/WIN7/Vista etc.
Temperature