Reifenhauser: Vitality comes from leading technology
Improvements in the technology for the enhanced exploitation of oil and gas fields has increasingly required the use of long continuous lengths of stainless steel and nickel alloy tubulars for hydraulic control, instrumentation, chemical injection, umbilical and flowline control applications. The benefits of this tubular technology have resulted in reduced operating costs, improved recovery methods and reduced capital expenditure by connecting downhole valves and chemical injection with remote and satellite wells to a fixed or floating central operating platform.
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The reporter met Ulrich with Reifenhauser's product briefing held in his Suzhou factory this year. Ulrich said that two years ago, Reiffenhauser decided to establish a Suzhou plant. Its main purpose was to make it a center of technology and services in the Asia Pacific region through its Suzhou plant in China. More importantly, the equipment quality standards provided here are exactly the same as those produced in Germany. However, compared to equipment manufactured locally in Germany, there is a significant price advantage, which will help meet the needs of China and the Asia Pacific region. demand.
Reifenhauser was founded in 1911, and since the first extruder was produced in 1948, the development in the field of presses has been 60 years old. Rich technology and production experience, as well as strong R & D capabilities, the company has long maintained the forefront of the industry, but also made its own contribution to the world's technological progress. At the Suzhou plant, the reporter personally experienced Reeves House’s high technology.
At present, the technological advancement of the equipment produced by Reifenhauser in Suzhou is synchronized with that of the German parent company. Among the equipment produced at the Suzhou plant, key components are produced by the German headquarters, which accounts for 70% of the entire machine. While some non-key components are processed and processed in China, the related external processing plants are determined after strict inspection and certification.
Ulrich said that quality is the guarantee of the brand. Reifenhauser will not shake its brand at any time and under any circumstances at the expense of quality. Its new generation of motor direct-drive extruder has high torque, compact footprint, low energy consumption, low noise, sealed motor water cooling to make the motor run to sanitary grade. After actual production and operation tests in Europe in recent years, it has been officially promoted to the Chinese market. The new Z-shaped three-layer co-extrusion blown film die is also an innovative design of Reifenhauser, which can optimize the basic tolerances of the produced film. Its central bubble internal cooling system greatly improves the cooling efficiency, which makes it possible to increase the output. The pressure distribution of the mold cavity is more optimized so that a wider range of layering ratios can be achieved. At the same time, a wider die diameter range can be achieved, and it is easy to assemble and disassemble, which facilitates cleaning, and there is more resin available for selection. Reifenhauser's winder technology is also very advanced. Its two series of UFA and SFA winders can basically meet the customer's requirements for winding.
At present, 10 factories have been sold to the Asia-Pacific market during the two years of construction. High quality equipment brings higher value to customers. According to reports, among these customers, there is no shortage of customers who bought the equipment and then used it again and ordered it again. Ulrich said: "The quality of our equipment is very stable and reliable, and good equipment will inevitably bring good returns to our customers. A better understanding of our equipment and technology is the reason why customers buy again."
Reiffenhauser sells its own equipment and sells its own business philosophy. Ulrich said that there are many differences between the Chinese market and the Asia Pacific region and even the global market, which is mainly reflected in the business philosophy. When Chinese customers purchase equipment, the payback period and cost effective after investment are conceptually very different from those of other regions, and Reifenhauser will conduct more pre-sales and after-sales services for customers during the sales process. To help customers understand Reifenhauser more fully and have a good expectation on the return on value after purchasing equipment.