The Americans called the people who were born between 1980 and 1995 the Generation Y, also known as the “Millennium Generation,” and focused more on the “post-80s”. Today, for a variety of reasons, Generation Y, which is becoming the main force of consumption, is reluctant to drive.

According to data from the “National Resident Travel Survey” conducted by the US government, the average driving mileage of the 16- to 34-year-old group fell from nearly 16,600 to 12700 kilometers, a decrease of 23% from 2001 to 2009. According to a survey conducted by the Federal Highway Administration of the United States, 26% of Gen Y had no driver's license in 2010, which is an increase of 5 percentage points from 2000.

Researchers at the University of Michigan analyzed that Gen Y’s reluctance to drive may have the following reasons: The cost of buying and maintaining vehicles is high, fuel prices are rising, and electronic communications are more convenient.